Travel Market Report – Social Media 101: Start With a Strategy – article by Kate Koziol

When a company wants to make the leap into social media, they sometimes forget to map out their course first.  That’s not always the best first move.  Planning saves companies a lot of trial and error and makes their social media efforts more effective.

Here’s an article by K Squared Communications President and CEO, Kate Koziol, about making those social media strategies for Travel Market Report.

Click HERE to read the entire article.

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