The media isn’t as scary as you think. Unless you give them good reason to hang up on you, of course. This month, make a journalist or blogger happy by following these four keys to media success. Timing: Know when and how media folks want to be contacted. They have a million communication channels to [...]
Even when you’re busy doing great things and business is good, it’s not always easy to know what news to share with reporters and your public. Sometimes, you may just think you have nothing interesting to say. Not true. Not ever. Oftentimes, a simple customer survey, round-up of the latest trends in your industry or [...]
Do you know an entrepreneur that would be good for our series of articles featuring successful entrepreneurs? If so, leave us/send us a message and we will reach out to them and see if they are interested. We can all learn from entreprneurs and we’d ike to learn from as many as we can. Be [...]
A little over a year ago, K Squared Communications decided it was time to look at some of the fantastic people we had worked with over the years, and to reach out to other entrepreneurs we wanted to know better. The idea quickly grew from there as we soon were interviewing and talking to successful [...]
If there is a common theme among the back stories for our entrepreneurs, it is that the back stories are never quite the same. Surely, by looking back, you can find some common themes, but overall, each entrepreneur had different reasons for starting their business. Some of the reasons the various entrepreneurs we have written [...]
A little over a year ago, K Squared Communications decided it was time to look at some of the fantastic people we had worked with over the years, and to reach out to other entrepreneurs we wanted to know better. The idea quickly grew from there as we soon were interviewing and talking to successful [...]
Jacob Sitati, Managing Principal, Maurice + Fischer Be Confident. Be confident in what you can do with your company. If you are not confident and willing to tout what you can do differently from every other company, then people will not want to work with you. He recently got that large utility company to sign [...]
Jacob Sitati, Managing Principal, Maurice + Fischer Jacob came to the United States from Kenya in 1997 on a full academic scholarship and attended Hope College, John Marshall Law School and Valparaiso University. Jacob studied Economics and Political Science, Information Privacy and Technology Law and International Commerce and Policy. He also worked in labor and [...]
Jacob Sitati, Managing Principal, Maurice + Fischer Jacob Sitati has a vision is to bring business to emerging world markets, such as his native Kenya. His work with Maurice + Fischer helps companies looking for new opportunities to open up businesses across Africa, bringing jobs, modernization and hope to areas that need it. The [...]
Marilyn Jones, Founder, Consolidated Printing Give Thanks: Be thankful even for the calamities that may come your way because they teach you something. You may learn to not make the same mistake again or recognize the strength you had to overcome a difficult situation. Honor Your Beliefs: Be true to yourself. When you have something [...]
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