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April Fool’s* Guide to Purposeful Posting

If you are trying to drive sales down, use the first three bullets.  If you are trying to drive sales up, use the second set.  Here are our April Fool’s Day recommendations to social media mastery: Ignore the conversation:  No matter what the issue your customers post to your site, post the content that you […]

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Go one better than buying American, Buy Neighborhood!

Eat Drink and Buy Local 365 Could your town use a few extra million circulating amongst the residents and businesses?  Some of that hard earned money that you use to buy groceries or office supplies or a nice dinner out could make your community more vibrant and your local economy more profitable.  The classic Andersonville […]

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Do You Know An Entrepreneur that We Should Feature? Let Us Know

Do you know an entrepreneur that would be good for our series of articles featuring successful entrepreneurs? If so, leave us/send us a message and we will reach out to them and see if they are interested. We can all learn from entreprneurs and we’d ike to learn from as many as we can. Be […]

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Looking Back Upon Success: What We Can Learn from their Side of the Desk

A little over a year ago, K Squared Communications decided it was time to look at some of the fantastic people we had worked with over the years, and to reach out to other entrepreneurs we wanted to know better.  The idea quickly grew from there as we soon were interviewing and talking to successful […]

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Looking Back Upon Success: The Back Story

If there is a common theme among the back stories for our entrepreneurs, it is that the back stories are never quite the same.  Surely, by looking back, you can find some common themes, but overall, each entrepreneur had different reasons for starting their business.  Some of the reasons the various entrepreneurs we have written […]

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Looking Back Upon Success: The Big Picture and the Quick Take

A little over a year ago, K Squared Communications decided it was time to look at some of the fantastic people we had worked with over the years, and to reach out to other entrepreneurs we wanted to know better.  The idea quickly grew from there as we soon were interviewing and talking to successful […]

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Exploring New Opportunities: What We Can Learn from His Side of the Desk

Jacob Sitati, Managing Principal, Maurice + Fischer Be Confident. Be confident in what you can do with your company.  If you are not confident and willing to tout what you can do differently from every other company, then people will not want to work with you.  He recently got that large utility company to sign […]

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Exploring New Opportunities: The Back Story

Jacob Sitati, Managing Principal, Maurice + Fischer Jacob came to the United States from Kenya in 1997 on a full academic scholarship and attended Hope College, John Marshall Law School and Valparaiso University.  Jacob studied Economics and Political Science, Information Privacy and Technology Law and International Commerce and Policy. He also worked in labor and […]

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Exploring New Opportunities: The Big Picture and the Quick Take

Jacob Sitati, Managing Principal, Maurice + Fischer Jacob Sitati has a vision is to bring business to emerging world markets, such as his native Kenya.  His work with Maurice + Fischer helps companies looking for new opportunities to open up businesses across Africa, bringing jobs, modernization and hope to areas that need it.   The […]

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Printing Green: What We Can Learn From Her Side Of The Desk

Marilyn Jones, Founder, Consolidated Printing Give Thanks: Be thankful even for the calamities that may come your way because they teach you something.  You may learn to not make the same mistake again or recognize the strength you had to overcome a difficult situation. Honor Your Beliefs: Be true to yourself.  When you have something […]

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