From October 11, 2011 It’s all the rage right now. You find out that a company you like has a Facebook page and you click on the link on their website. You soon find yourself on a Facebook page with a special coupon, image or welcome-message. The message has an exciting image, the company logo, […]
Once you have created a strategy and mapped out what you want to do with your Facebook page, you may find that the next step has, in part, taken care of itself. Take a look at the map you’ve just created. What are your intentions with your Facebook page? Is there anything on that list […]
From September 26, 2011 Without a doubt having a Facebook page for your company or product is a major part of any modern marketing endeavor. While the true effects of using social media continue to be studied and debated by the supposed “experts,” the general public seems to have embraced the idea of getting much […]
The world of Social Media has been around for a while now. It started as something that college students jumped on with the creation of Friendster and MySpace several years back. Then, Facebook jumped onto the scene and created a furor that has yet to really die down. People are still joining Facebook at an […]
Right now the blogosphere is buzzing with the reports that the new social media endeavor known as Google+ (or just Google Plus) is a “Facebook killer.” Of course, if you have been spending any time in the world of social media, you have heard those two words before. Just like Google Wave was supposed to […]
What is the impact of Google+ upon the world of PR and marketing? K Squared’s social media lead, Bryan Alaspa, has some thoughts on that matter. Here he writes an opinion piece for the website CommPRO.biz. CLICK HERE TO READ THE STORY!
As always, the face of social media is changing rapidly. The very fluid nature of social media is what often makes most people considering forays into the medium skeptical. However, the most important thing to remember about any new development that you might hear about when it comes to social media is to wait and […]
When it comes to businesses of all types and sizes the fact remains that every day a company has to communicate. It has to communicate with existing clients. A company needs to communicate with its employees. It has to communicate with the world to gain more customers and clients so that it can hire more […]