by balaspa
on June 12, 2012
in Article Links
Lea Cahill, Atlas’ new COO, sat down with Michele McDonald from Travel Technology Update and discussed her new role and how Atlas is rolling out the new Amadeus One platform. Also featured is Kim Castro, Executive Vice-President, Technology and Automation. The Amadeus One Platform makes Atlas a multi-GDS operation. They are the first travel management [...]
by balaspa
on May 14, 2012
in Article Links, Blog
Check out this article from The Office Stylist and see how our Chief Security Officer, Rocky, got some press of his own. You have to admit, that is one very handsome security chief!
by balaspa
on May 11, 2012
in Best Practices, Blog
Is your corporate website boring? There’s a good chance that the answer is “yes” no matter how hard you think you have tried to make it otherwise. When it comes to the corporate website, too many companies are lost in their own heads and they have no clue how to relate to the online audience. [...]
by balaspa
on April 27, 2012
in Blog
An amusing and interesting article for your Friday from the fine folks at Ragan Communications. Are you a Word Nerd? There may, or may not, be a Word Nerd working here at K Squared Communications. If grammar is your obsession, you may very well be a certified Word Nerd. Read the entire article HERE.
by balaspa
on April 23, 2012
in Best Practices, Blog
There are a lot of people out there who single-handedly run the social media program for their companies. In some cases, their social media names, particularly on Twitter, combine their real name and the name of the company they are working for. Is that combination of their personal social media identity and their work social [...]
by balaspa
on April 16, 2012
in Blog
Wow, this is an interesting story out of Great Britain. This is a very extreme case, but it again highlights the dangers of being too cavalier with your social media efforts. Once you get out there, it is easy to fall into the trap of forgetting that your are supposed to be using social media [...]
by balaspa
on April 12, 2012
in Blog
For those of you who use Google+ for your social media program, you might want to go out and check your profile. Google has decided to change the look of the up and coming social media program known as Google +. Google+ has quickly grown to become one of the most popular on the Internet. [...]
by balaspa
on March 26, 2012
in Best Practices, Blog
Twitter is a very popular social networking site. It tends to get people fans faster than other social networks and it is invaluable for getting information out fast. Plus, the 140 character limit helps keep things brief and to the point. THIS article from Ragan Communications offers some additional insight into using Twitter. The steps [...]
by balaspa
on March 22, 2012
in Blog
It is Twitter’s sixth birthday this week. Technically, it was March 21, so this is slightly belated, but that’s OK. The fact is, that Twitter has now been around for six years, which is amazing when you think about it. THIS article at Mashable.com discusses the birthday and some of the awkward stages that the [...]
by balaspa
on February 8, 2012
in Article Links, Blog
Google + has shaken up the social media world. When it was invite-only it had people adopting the new platform so rapidly that many were terming it a “Facebook killer.” While the hundreds of millions that are currently on Facebook seem to indicate that people will be on that site for a long time to [...]
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