Tag Archives: social networking

Establishing Your Company’s Blog

A successful blog can make your company more noticeable by search engines and help demonstrate your expertise. Successful company blogs get their readers to come back by following these simple guidelines: Keep it short: Blogs are written for the convenience of your readers. When you write the blog, get to the point of your subject by […]

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Pinterest – So, Who’s Using It?

Pinterest remains one of the fastest-growing social media outlets out there.  Many businesses are still trying to figure out exactly how to go about using it for their brands and there are a lot of attractive things about Pinterest users to make them want to use it.  For example, it has been shown that Pinterest […]

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Using Pinterest to Promote Philanthropic Endeavors

Pinterest is the hottest thing in social media right now.  In addition to potentially saving the entire retail industry, other companies are looking for ways to promote themselves using “pins.” THIS article from Mashable.com has some fascinating suggestions and topics for how companies with philanthropic activities can use Pinterest to promote them.  It’s an effective […]

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Infographic Time: The Remarkable Rise of Pinterest

Pinterest has just exploded all over the social media scene in 2012.  Although the site actually started some time ago, 2012 seems to be the year of Pinterest.  What is amazing is that retailers have found it to be of tremendous value. As THIS article, from Mashable.com, shows, it seems that most people, when they […]

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Combining Your Personal Social Media ID and Your Work Social Media ID

There are a lot of people out there who single-handedly run the social media program for their companies.  In some cases, their social media names, particularly on Twitter, combine their real name and the name of the company they are working for.  Is that combination of their personal social media identity and their work social […]

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Man in Great Britain Could Face Jail Because of Tweet

Wow, this is an interesting story out of Great Britain.  This is a very extreme case, but it again highlights the dangers of being too cavalier with your social media efforts.  Once you get out there,  it is easy to fall into the trap of forgetting that your are supposed to be using social media […]

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Tips on Effective Twittering

Twitter is a very popular social networking site.  It tends to get people fans faster than other social networks and it is invaluable for getting information out fast.  Plus, the 140 character limit helps keep things brief and to the point. THIS article from Ragan Communications offers some additional insight into using Twitter.  The steps […]

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A (Slightly) Belated Happy Birthday to Twitter!

It is Twitter’s sixth birthday this week.  Technically, it was March 21, so this is slightly belated, but that’s OK.  The fact is, that Twitter has now been around for six years, which is amazing when you think about it. THIS article at Mashable.com discusses the birthday and some of the awkward stages that the […]

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Using Pinterest? If So, How are Your Tracking it? Here’s Some Suggestions…

One of the hottest new social media platforms right now is Pinterest.  It has proven to be particularly popular among women.  It has also been proven to be remarkably popular and effective for retailers. Regardless of who is using it, whomever uses any form of social media, one of the most important aspects of using […]

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Kate Koziol at Goldie B. Wolfe Miller 2012 Speed Networking Event – Tuesday, March 6, 2012

When:  Tuesday March 6, 2012 Time: 5:30 pm – 7:30 pm Where:  300 N. LaSalle Street – Chicago, IL Kate Koziol, president and CEO of K Squared Communications will be conducting a speed networking session entitled “Effective Social Networking” during this event. For more information, click on this link: http://www.cvent.com/d/1cqjfn/1Q

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