Even when you’re busy doing great things and business is good, it’s not always easy to know what news to share with reporters and your public. Sometimes, you may just think you have nothing interesting to say. Not true. Not ever. Oftentimes, a simple customer survey, round-up of the latest trends in your industry or [...]
Orlando, FL – August 7, 2012 – Go Travel, one of the top ten privately owned agencies in the United States, has announced a partnership with Celebrity Cruise Line to create a cruise for fans of fine food. The “Foodie Cruise” will depart from Miami, Florida, on January 12, 2013, for a seven night culinary [...]
Jesse White, Illinois Secretary of State 1. Never give up – this may seem obvious, but, at the same time, is so hard to forget, especially when trouble and bad times hit. Although Jesse was told that he would not be able to become Secretary of State, he did. When he was told he [...]
Jesse White, Illinois Secretary of State Jesse began his political career by being elected to the Illinois General Assembly in 1974 and he then served there for 14 years. In 1992 he became the Cook County Recorder of Deeds and won re-election to that post in 1996. Then came 1998 and his desire to [...]
Jesse White, Illinois Secretary of State and the longest running Secretary of State in Illinois history, founder and president of the Jesse White Tumblers, former member of Illinois General Assembly and Cook County Recorder of Deeds. Jesse White was told when he ran for Secretary of State in 1998 that there was no way he [...]
Starting a blog for your business is a big step, and an important one. The problem is that far too many businesses are missing out on the marketing and publicity opportunities offered by blogging because they are intimidated. Or, the opposite is true, and they set out to blog without creating a plan, with unreasonable [...]
The upper deck of the Megabus is just like the upper deck of a Boeing 747, except no food and beverage, no plush seating, and no piano – but other than that – it is EXACTLY the same!! Okay, maybe not exactly, the Megabus is definitely squarer and flies a lot lower. Nonetheless, the Megabus [...]
EPISODE SIX The Spotlight In Crisis Conundrum Location: A major metropolitan area. The situation: A huge multi-national company has been at the center of a firestorm of controversy. One of their subsidiaries is responsible for a major crisis that has the potential to hurt people and the environment. The company knows it is responsible, but [...]
One of the questions we get asked a lot has to do with gauging just how much time someone who runs a company can devote to their corporate blog. It gets scary when you start considering creating a blog and you hear that you can end up writing your blog for a year without so [...]
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